1. Who we are
Optira is a trading name of KGP Contracts LTD, based on the South Coast and supporting clients across the UK. In this notice, "Optira", "we", "us" and "our" refer to KGP Contracts LTD trading as Optira.
For privacy questions, contact us through the contact form on this website.
2. What information we collect
We may collect personal information when you complete a contact form, use the chatbot, email us, call us, message us, or otherwise ask us to contact you. This may include your name, email address, phone number, organisation, the content of your enquiry, and any information you choose to include about your systems, data, processes, resourcing needs or project.
We may also collect limited technical information about website use, such as device, browser, page interaction and analytics information, depending on the cookies and similar technologies active on the website.
3. How we use your information
We use personal information to respond to enquiries, understand what you are trying to improve, arrange conversations, provide information about Optira services, keep records of business conversations, protect the website, and improve the usefulness of the website and its content.
4. Lawful basis
We usually rely on legitimate interests when handling business enquiries and managing ordinary website communications. Our legitimate interests are to respond to people who contact us, understand possible work, maintain business records and operate a useful website.
Where you ask us to take steps before entering into a contract, or where we agree client work, we may process information because it is necessary for contract-related purposes. Where we use non-essential cookies or similar technologies, we will rely on consent where consent is required.
5. Chatbot and contact forms
If you use the Optira assistant, the conversation may be processed to answer your questions, understand the type of help you need and, where you provide contact details, send the conversation and your contact details to Optira for follow-up.
Please do not submit confidential, commercially sensitive, special category or unnecessary personal information through the chatbot or contact form unless Optira has specifically asked you to provide it.
6. Cookies and analytics
This website uses functional and statistics cookies to operate the website, understand how visitors use pages, and improve content and service quality. At present, the site asks visitors to accept these cookies before continuing.
If analytics or tracking tools are active, they may collect limited technical and usage information such as device, browser, page views and page interaction. You can also control cookies through your browser settings.
7. Who we share information with
We may share personal information with suppliers who help us run the website, host services, protect forms from abuse, send emails, provide analytics, support the chatbot, or manage business systems. These suppliers should only use the information for the relevant service they provide to us.
We may also share information where required by law, regulation, court order, professional advisers, insurers, or where necessary to protect our rights, users or systems.
8. International transfers
Some services used to operate the website or chatbot may process information outside the UK. Where this happens, we expect appropriate safeguards to be used where required by UK data protection law.
9. How long we keep information
We keep enquiry information for as long as reasonably needed to respond, manage the relationship, keep business records and deal with legal, tax, contractual or operational requirements. We do not keep personal information for longer than we need it.
10. Your rights
Under UK data protection law, you may have rights to access your personal information, ask for inaccurate information to be corrected, ask for information to be erased, object to certain processing, restrict processing, request portability, and withdraw consent where processing is based on consent.
You also have the right to complain to the Information Commissioner's Office if you are unhappy with how your personal information is handled. You can find the ICO at ico.org.uk.
11. Security
We use reasonable technical and organisational measures to protect personal information. No website or email system can be guaranteed to be completely secure, so please take care with the information you send.
12. Changes to this notice
We may update this privacy notice from time to time. The latest version will be published on this page.
Last updated: 21 May 2026